BUSINESS INFOGRAPHIC DESIGN FOR FREE
BUSINESS INFOGRAPHIC DESIGN SERIES

But you can’t expect good results if you just slap something together without giving it some careful thought. Infographics are powerful marketing tools.

This means you’re more likely to turn up in search results when someone makes a search related to your business. In other words, having lots of good quality backlinks tells Google your website is useful, relevant and trustworthy. These are links from other websites to yours.īacklinks are ranking factors. Improve your SEOīecause infographics are so popular and shareable, they can be an invaluable source of backlinks. Have a key message you want to deliver? Using an infographic can help you make sure it gets the attention it deserves 4. But relevant images “ are treated as important content and scrutinized.” Your average website visitor will read 20 percent of your text at most. According to this case study, for instance, website visitors who saw an infographic were more likely to ask about the company’s services. Right off the bat, that’s a 12 percent increase in your chances of getting an inquiry or making a sale.īut research also shows that infographics are more likely to persuade customers to reach for their wallet.

Websites with visual content get 12 percent more visits. And we all know shares are crucial if you want to get your name in front of as many people as possible. More to the point, people share infographics three times more often than other kinds of content. Seeing as 211 million pieces of content hit the internet every single minute, that’s a significant advantage. Your followers are 94 percent more likely to see your content if it has relevant images. Here are four ways infographics can benefit your business: 1. Add the fact that 90 percent of the information that reaches our brain is visual, and it’s not hard to see why infographics are such powerful marketing tools. Infographics are great at summarizing complicated information in an appealing, easily digestible format. But you could use this kind of infographic to visually represent any other hierarchy, including your business’ chain of command How can infographics help your business? This groups together foods that have the same types of nutrients in order of importance. The best-known example is probably the food pyramid. Here’s a history of web design with boldly colored headings and clean icons over a white background Hierarchical

BUSINESS INFOGRAPHIC DESIGN SERIES

Here’s an example of how this would work Timelineĭisplay your business’ origin story, give your audience an overview of key milestones or summarize a series of important dates. But you could also use other images, such as graphs or pie charts, to buttress your main point. A map - or maps - will probably be the infographic’s main focus. These are perfect for visually representing location-based data. But the different colors and funny images make it easier to understand the differences between four stock market trading styles Geographical For example, these infographics all use the same format and subheadings. For example, this infographic by Venngage uses a mix of bold fonts and icons in primary colors to present the facts about childhood obesity Informationalīreak down a new or complex concept into bite-sized chunks. These are great for summarizing survey results, collating data from different sources or backing up an argument with relevant statistics. Here’s a look at five of the most popular types of infographics: Statistical They include graphs, flowcharts, timelines and other types of visual representation. Infographics present information in a concise, visual format.

BUSINESS INFOGRAPHIC DESIGN FOR FREE

Where you can find infographic templates for free or next to nothing.With this in mind, here’s an in-depth look at: In another, presentations with graphs and other visual aids were 43 percent more persuasive than text-only presentations.Ĭlearly, infographics are a golden opportunity to stand out and make your business more memorable. In one study, test subjects remembered 2000 out of 2500 images they saw for just ten seconds each. Do you use infographics in your marketing?Īs humans, we’re wired to process images faster than text.

Business infographic design